The North Face
Role(s):
Creative Director; Graphic Designer; Logo Designer; Experience Designer; Video Editor; Gen AI Designer; Photo Retoucher; Campaign Developer
Project Description:
This project is centered around my love for Nasa and all things space. In an effort to honor Apollo 11’s successful mission to the moon, I decided to create a brand concept inspired by a collaborative idea I had for Nasa and The North Face.
With this in mind, I created a brand collaboration for Nasa and The North Face entitled N-Squared to launch as a global campaign. I designed all assets including but not limited to the climate controlled jackets, a new logo, brand imagery, and digital ad placement banners.